Our Vision & Values


Our vision is to make sure the anti-tobacco law is fully implemented and upgraded in the short term as well as ensuring that the younger generations across our country are not smoking and are fully engaged in supporting a non-smoking environment and to our mission overall.


Our team lives by five core values that shape every single decision and change we make in Lebanon, which are;

  1. Integrity
  2. Transparency
  3. Justice and fairness
  4. Respect
  5. Sense of social responsibility